Dossier: Social media, economics and businessISSUE 2 (NOV 2014)

"We need to think of business relations in terms of human relations"

Oriol Miralbell Izard
Assistant Professor of the Economics and Business Sciences Department (UOC), and Editor of the issue "Social media, economics and business"
Joan Miquel Gomis
Director of the magazine Oikonomics
Abstract

In this interview, Enrique Dans, a Professor in Information Systems at IE Business School, looks into the main changes ICT is bringing to people, organisations, and the society. This renowned expert argues that, with the breakthrough of social media, organisations need above all to think about how to develop processes to absorb information. This will allow them to identify conversations of their customers, prescribers and competitors. Prof. Dans explains that the development of personal protocols in accepting technological change always lags behind technology. In his opinion, regulations need to adapt to change by setting the new situation as a standard; moreover, help should be provided to those suffering under disruption.

technological change;  competitiveness;  MOOC;  social media;  sustainable cities and communities; 

ODS

ODS ODS 11

About the authors
Foto d'Oriol MiralbellOriol Miralbell Izard
Assistant Professor of the Economics and Business Sciences Department (UOC), and Editor of the issue "Social media, economics and business"

Doctor in Information and Knowledge Society from Universitat Oberta de Catalunya, Bachelor’s Degree in German Philology, and Master’s in Information Management from Syracuse University. He is a professor of the Economics and Business Sciences Department within UOC. He has been in charge of information services at the Directorate General of Tourism of the Catalan government. He is the president of the Spanish Chapter of the International Federation for IT and Travel & Tourism (IFFIT), a member of the GRATET research group (http://www.urv.cat/dgeo/gratet/) on tourism and geography, and member of the Laboratory of New Tourism (http://turismo.blogs.uoc.edu/3-recerca-id/). His research is focused on ICT and tourism, destination management, and social media and knowledge.

Joan Miquel GomisJoan Miquel Gomis
Director of the magazine Oikonomics
jgomisl@uoc.edu

Associate professor of Economics and Business Studies at the UOC. He was academic director of the degree in Tourism from 2006 to 2017. Director of the magazine Oikonomics. Doctorate from the department of Economics and Business Organization (UB). His teaching and research (with the group NOUTUR at the UOC) focus on the tourism sector in the application of ICT to commercialization, innovation, sustainability and destination management.